Restoring Meaning After Betrayal: A Purpose-Driven Guide for Scam Victim Advocates

Authors:
•  Vianey Gonzalez B.Sc(Psych) – Licensed Psychologist Specialty in Crime Victim Trauma Therapy, Neuropsychologist, Certified Deception Professional, Psychology Advisory Panel & Director of the Society of Citizens Against Relationship Scams Inc.
•  Tim McGuinness, Ph.D. – Anthropologist, Scientist, Director of the Society of Citizens Against Relationship Scams Inc.

ABSTRACT

Scam victim advocates serve a deeper role than simply offering guidance—they help restore a victim’s sense of meaning and direction after emotional and psychological upheaval. Scams often leave people feeling ashamed, disconnected, and unsure of who they are. As an advocate, you can help reestablish purpose by guiding victims back to their values, encouraging small daily actions, supporting healthy connection, and reinforcing their growth. These aren’t just techniques—they’re ways to rebuild dignity and identity. At the same time, your work reflects your own purpose. When you help someone reclaim their life after betrayal, you don’t just support their recovery—you live out your values in real, lasting ways.

Helping Scam Victims Find Meaning: A Purpose-Driven Approach for Advocates

As a scam victim advocate, your role goes beyond providing information, reporting options, or emotional support. You serve as a guide through one of the most destabilizing experiences a person can face. Victims of scams don’t just lose money—they often lose trust in themselves, in others, and in the very fabric of everyday life. Many come out of the experience depressed, ashamed, and disoriented, unsure of who they are or how to move forward. They may not just be looking for support; they may be searching for meaning. Your work can help them find it.

Scam recovery is not only about restitution or justice. It’s about rebuilding an inner framework of purpose and identity. As an advocate, you are uniquely positioned to help victims reconnect with what matters most to them, even when they feel like everything has been taken away. In this process, you also have the opportunity to deepen your own sense of purpose. Helping others discover meaning after trauma can become a powerful part of your own growth, direction, and resilience.

Understanding the Inner Fallout of a Scam

Scams shatter more than finances. They often attack a person’s worldview, sense of judgment, and belief in their ability to make sound decisions. Romance scams, business fraud, and online cons can leave victims emotionally hollow. The shame of having “fallen for it” can isolate them, cut off their support networks, and disrupt their daily routines. Some victims stop trusting themselves entirely. They may say things like, “I don’t know who I am anymore,” or “I can’t see the point of anything.”

This loss of meaning is not trivial. It’s a hallmark of trauma. People who experience betrayal, manipulation, and loss often report feeling disconnected from purpose. As an advocate, when you recognize this disconnection, you can begin to help them rebuild—not by offering platitudes or empty encouragement, but by walking with them as they take practical, values-driven steps toward recovery.

Why Meaning Matters in Recovery

Purpose and meaning act as internal stabilizers. When victims feel like they have nothing to live for or no reason to get up in the morning, their healing stalls. That’s why encouraging them to engage with their own sense of meaning is essential. Viktor Frankl, a psychiatrist and Holocaust survivor, wrote that “those who have a ‘why’ to live can bear almost any ‘how.'” When victims rediscover their “why,” even after deep suffering, they begin to rebuild trust in themselves and the world around them.

Helping someone recover meaning does not mean solving their problems for them. It means guiding them to ask different questions: What still matters to me? Who do I want to be now? What small action today can reflect that? These are not easy questions, but they are deeply empowering.

How Advocates Can Help Victims Reconnect with Meaning

You don’t need to be a therapist to help someone find purpose. You only need to be present, attentive, and intentional in how you support them. The following steps can help structure your conversations and approach.

Step 1: Normalize the Search for Meaning

Begin by explaining that it is normal to feel aimless or hopeless after a scam. Let victims know that a loss of purpose is a recognized part of trauma recovery. This simple acknowledgment can ease their shame and open space for honest reflection.

You might say:

      • “After something like this, it makes sense that things feel pointless right now.”
      • “Many people feel lost after experiencing betrayal. That doesn’t mean you’ll feel this way forever.”

By naming the emotional disorientation, you show victims they are not broken—they are responding as many do when trust and identity are shaken.

Step 2: Identify Core Values

Encourage victims to reflect on what has always mattered to them, even before the scam. Use open-ended questions to help them reconnect with their values:

      • “What used to give you a sense of purpose before all of this?”
      • “Who or what do you still care about deeply, even if it feels far away right now?”
      • “When have you felt most like yourself, even in small moments?”

Values might include family, creativity, service, honesty, spirituality, or learning. Once identified, these values can serve as touchstones for rebuilding daily life.

Step 3: Promote Small, Purposeful Actions

Help victims translate their values into small, achievable actions. These don’t need to be dramatic. They just need to be real.

      • If someone values kindness, they might text a supportive message to a friend.
      • If someone values stability, they might start a simple morning routine.
      • If someone values learning, they might read an article or listen to a podcast.

These actions serve two functions: they restore a sense of agency, and they begin to stitch together a meaningful daily life. Encourage victims to take one small step each day that reflects who they want to be.

Step 4: Encourage Connection and Sharing

Isolation breeds hopelessness. Help victims reconnect with safe, affirming relationships. Suggest peer support groups, local community events, or just regular check-ins with a trusted person.

Also, validate the importance of their story. Many victims carry shame, believing their experience reflects weakness or foolishness. Reframe their narrative:

      • “What happened to you isn’t a sign of your failure. It’s a sign of how sophisticated these scams are.”
      • “Your story could help someone else. When you’re ready, it might be powerful to share it.”

Connection and contribution are powerful tools in restoring purpose.

Step 5: Help Them Reflect on Growth

As victims begin to heal, help them notice progress and growth. This doesn’t mean pretending the pain is over. It means recognizing the strength they’ve shown:

      • “You handled that conversation with your bank with a lot of clarity.”
      • “I can see how much more confident you sound talking about this now.”
      • “You took a hard step today, and that matters.”

This reflection strengthens resilience and encourages further progress.

Step 6: Model Purpose in Your Own Advocacy

Your work carries meaning. Let that truth support you in moments of fatigue or discouragement. Helping others find direction after betrayal affirms your own values—compassion, justice, service, or truth. When you support someone in rediscovering themselves, you live those values in action.

You might reflect on your own reasons for doing this work:

      • “I do this because I want people to know they’re not alone.”
      • “Helping someone move forward gives me a sense of peace.”
      • “Every time someone begins to rebuild, it reminds me why I chose this path.”

Tapping into your purpose not only sustains you—it makes your support more authentic.

Conclusion

As an advocate, you walk beside people in some of their darkest moments. You may not be able to reverse what happened to them, but you can help them recover something just as valuable: a sense of meaning and direction. By normalizing emotional disorientation, guiding them back to their values, encouraging small actions, and helping them reconnect with others, you play a vital role in their long-term recovery.

At the same time, you affirm your own sense of purpose. The impact of this work is not measured only in outcomes or resolutions. It is measured in the dignity you help restore, the stories you help reshape, and the lives you help reorient. Meaning is not a gift you give to victims. It is something you uncover together, step by step, with honesty, intention, and care.

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A Question of Trust

At the SCARS Institute, we invite you to do your own research on the topics we speak about and publish, Our team investigates the subject being discussed, especially when it comes to understanding the scam victims-survivors experience. You can do Google searches but in many cases, you will have to wade through scientific papers and studies. However, remember that biases and perspectives matter and influence the outcome. Regardless, we encourage you to explore these topics as thoroughly as you can for your own awareness.

Statement About Victim Blaming

Some of our articles discuss various aspects of victims. This is both about better understanding victims (the science of victimology) and their behaviors and psychology. This helps us to educate victims/survivors about why these crimes happened and to not blame themselves, better develop recovery programs, and to help victims avoid scams in the future. At times this may sound like blaming the victim, but it does not blame scam victims, we are simply explaining the hows and whys of the experience victims have.

These articles, about the Psychology of Scams or Victim Psychology – meaning that all humans have psychological or cognitive characteristics in common that can either be exploited or work against us – help us all to understand the unique challenges victims face before, during, and after scams, fraud, or cybercrimes. These sometimes talk about some of the vulnerabilities the scammers exploit. Victims rarely have control of them or are even aware of them, until something like a scam happens and then they can learn how their mind works and how to overcome these mechanisms.

Articles like these help victims and others understand these processes and how to help prevent them from being exploited again or to help them recover more easily by understanding their post-scam behaviors. Learn more about the Psychology of Scams at www.ScamPsychology.org

Psychology Disclaimer:

All articles about psychology and the human brain on this website are for information & education only

The information provided in this and other SCARS articles are intended for educational and self-help purposes only and should not be construed as a substitute for professional therapy or counseling.

Note about Mindfulness: Mindfulness practices have the potential to create psychological distress for some individuals. Please consult a mental health professional or experienced meditation instructor for guidance should you encounter difficulties.

While any self-help techniques outlined herein may be beneficial for scam victims seeking to recover from their experience and move towards recovery, it is important to consult with a qualified mental health professional before initiating any course of action. Each individual’s experience and needs are unique, and what works for one person may not be suitable for another.

Additionally, any approach may not be appropriate for individuals with certain pre-existing mental health conditions or trauma histories. It is advisable to seek guidance from a licensed therapist or counselor who can provide personalized support, guidance, and treatment tailored to your specific needs.

If you are experiencing significant distress or emotional difficulties related to a scam or other traumatic event, please consult your doctor or mental health provider for appropriate care and support.

Also read our SCARS Institute Statement about Professional Care for Scam Victims – click here

If you are in crisis, feeling desperate, or in despair please call 988 or your local crisis hotline.

PLEASE NOTE: Psychology Clarification

The following specific modalities within the practice of psychology are restricted to psychologists appropriately trained in the use of such modalities:

  • Diagnosis: The diagnosis of mental, emotional, or brain disorders and related behaviors.
  • Psychoanalysis: Psychoanalysis is a type of therapy that focuses on helping individuals to understand and resolve unconscious conflicts.
  • Hypnosis: Hypnosis is a state of trance in which individuals are more susceptible to suggestion. It can be used to treat a variety of conditions, including anxiety, depression, and pain.
  • Biofeedback: Biofeedback is a type of therapy that teaches individuals to control their bodily functions, such as heart rate and blood pressure. It can be used to treat a variety of conditions, including stress, anxiety, and pain.
  • Behavioral analysis: Behavioral analysis is a type of therapy that focuses on changing individuals’ behaviors. It is often used to treat conditions such as autism and ADHD.
    Neuropsychology: Neuropsychology is a type of psychology that focuses on the relationship between the brain and behavior. It is often used to assess and treat cognitive impairments caused by brain injuries or diseases.

SCARS and the members of the SCARS Team do not engage in any of the above modalities in relationship to scam victims. SCARS is not a mental healthcare provider and recognizes the importance of professionalism and separation between its work and that of the licensed practice of psychology.

SCARS is an educational provider of generalized self-help information that individuals can use for their own benefit to achieve their own goals related to emotional trauma. SCARS recommends that all scam victims see professional counselors or therapists to help them determine the suitability of any specific information or practices that may help them.

SCARS cannot diagnose or treat any individuals, nor can it state the effectiveness of any educational information that it may provide, regardless of its experience in interacting with traumatized scam victims over time. All information that SCARS provides is purely for general educational purposes to help scam victims become aware of and better understand the topics and to be able to dialog with their counselors or therapists.

It is important that all readers understand these distinctions and that they apply the information that SCARS may publish at their own risk, and should do so only after consulting a licensed psychologist or mental healthcare provider.

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